Categorized | Business, Government, News

County of Hawaii and HTA to hold product enrichment program hoike on July 29, 2016

MEDIA RELEASE

The 2016 Hawai’i Tourism Authority (HTA) County Product Enrichment Program (CPEP) Ho’ike will be held at the Hilton Waikoloa Village on July 29th from 8:30 a.m. – 4:30 p.m. This one day event is a celebration for all who have worked hard to support festivals, events and community programs in the county of Hawai’i. This Ho’ike will also provide a platform for CPEP applicants and grantees to network and connect with each other essentially creating a greater opportunity to grow their programs.

A registration fee of $30 includes continental breakfast, lunch, refreshments, a panel discussion discussing “How To Involve Millennials in Community Events”, inspiring speakers and round table discussions with industry experts and past CPEP success stories. Bo Campos from Kai Opua Canoe Club, Richard Oshiro from Island Air, Missy Kaleohano from Island of Hawai’i Visitor Bureau, and Gary Marrow the Co-owner of KapohoKine Adventures are just a few who will be sharing their experiences, success stories and greatest achievements. For the first time this year, the County will be hosting an “Aloha Friday” gathering from 4-6pm for more time to talk story and network. Register online at cpephoike.org.

Some festivals, events and programs that are funded by CPEP include HawaiiCon, Queen Liliʻuokalani Canoe Races, Big Island Film Festival, Hawai’i Yoga Festival, Pana’ewa Stampede, and First Fridays in Downtown Hilo. They showcase the unique and diverse experiences available for residents and visitors.

This year, HTA is supporting 162 community, environment and cultural programs; 18 of those are on Hawai’i Island. The results of this program include more efficient and effective use of HTA and County funds and resources, more local control, direction and management, and better oversight and support of awardees.

About CPEP: The County Product Enrichment Program (CPEP) was created in 2002 as a partnership between the Hawai’i Tourism Authority and the four Counties to strengthen and diversify Hawai’i’s tourism product and provide quality resident and visitor experiences. Tourism product development activities include projects, festivals, and events in the niche areas of cultural tourism, eco-tourism, agri-tourism, edu-tourism, health and wellness tourism, sports and techno-tourism. For more information visit http://www.hawaiitourismauthority.org/programs/county-product-enrichment-program/

For more information, contact Frecia Cevallos, Tourism Specialist at the Department of Research and Development, County of Hawai‘i. 808-961-8505 or Frecia.Cevallos@hawaiicounty.gov

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